SEO+GEO - Insights & Strategies

Practical tips, current trends and strategies on link building, content marketing, international SEO and GEO.

Featured · International SEO

How to Rank in 20+ Countries: International SEO Explained

International visibility is no coincidence. Learn how targeted cross-country link building scales your rankings sustainably.

Marcus Eckert 18. January 2026 7 min read

Link Building

12. February 2023

Planning Anchor Texts

Planning anchor texts correctly: types, competitor analysis and the optimal distribution for a safe link building strategy without Google penalties.

Link Building

1. February 2023

KPIs for Evaluating Domains

Not every link sends positive signals. We explain the four most important KPIs for evaluating domains: Visibility Index, Domain Authority, Power*Trust and topic relevance.

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